Tuesday, 21 August 2007

SOYA 2008

The one event that showcases the best of Kenyan sports is to be held next year with more support from the main sponsors Safaricom. Sportsman Of the Year Awards as they are known will have an purse worth KShs. 5 million (approx US$77000. This will be the fourth edition having started by Paul Tergat-Kenya's frontman in the marathon and cross-country and also Goodwill Ambassador for WFP.
His firm FineTouch Communications together with Keino Sports Marketing have been engaged in drives to put sports especially athletics at its rightful place and reward outstanding performance.
Next year's event will also see another category "community hero". The overall winners take away Kshs.100000 each for the male and female categories.
This is a step headed to the right place since there needs such forums to expose and highlight the best performers and teams.

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