Monday, 6 June 2011

And1 Streetball in Nairobi 11th June 2011 - Where will you be?

The buzz has been coming and its great from where we stand. And1 Streetball will be landing on this side of the continent, thanks in part to the main sponsors Coca-Cola EA through their flagship brand Sprite.
This version of the game though is more exciting and skills-oriented. It is meant to literally take basketball to the streets and achieve greater appreciation of what can be an intense and energy-driven game.
And1 -image courtesy of
This maybe the shot that the Kenyan basketball game needs after tottering to the brink of obscurity. Save for the occasional play-offs spike and the regional challenge, most of the games are poorly attended and lack the spark. The college league which had also become a crowd-puller has also staggered to more of a routine and formality more than a skills-hunt for local clubs.
Kenya Basketball Federation which has endorsed this trip, we hope you shall be able to pick the shells and throw the challenge to the major corporates and supporting parties and maybe you can lure the fans back into the gymnasiums and basketball courts.
Here are the other sources reporting on the And1 Streetball Kenyan trip; AllOneBasketballSchool, and MichezoAfrika

11th June people mark your calendar !

Wonder what happened to the 3-on-3 Weekend Challenge which was a major crowd puller in Nairobi in the 1990s and early 2000s. The then entreprenuer one Patrick Musimba  (of Musimba Investments) seems to have moved to bigger things in golf and telecommunications. We do hope KBF officials can have a session with him, he had some great stuff going. Where are all you sports entrepreneurs? (OK, that's after KBF sorting out the lacklustre performance and see the sense in commercialising the game).

1 comment:

felix said...

AND 1 tickets available at the Nyayo Gymnasium on Saturday.
V.I.P 500/= & 300/= for the Volleyball & Handball Arena.
Games begin @ 4pm on Saturday 11th June.
For more information contact